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Young Direct Marketer of the Year, Fred Schebesta, combines old and new

Released on = September 20, 2006, 1:23 am

Press Release Author = Freestyle Media

Industry = Management

Press Release Summary = It is the sign of the times when the NSW YOUNG DIRECT
MARKETER OF THE YEAR 2006 is awarded to an online marketing expert. Fred Schebesta,
25, has been recognised for his pioneering work combining the traditional direct
marketing with online marketing techniques.

Press Release Body = MEDIA RELEASE

Young Direct Marketer combines old and new

Sydney Australia - It is the sign of the times when the NSW YOUNG DIRECT MARKETER OF
THE YEAR 2006 is awarded to an online marketing expert. Fred Schebesta, 25, has been
recognised for his pioneering work combining the traditional direct marketing with
online marketing techniques.

“I combine proven and traditional approaches with new thinking and ideas. Using this
vision and translating the direct marketing approach to online marketing has
resulted in innovative, successful campaigns for my clients,” said Mr Schebesta.

“The future of direct marketing is online. It is an established medium which can’t,
and shouldn’t be, ignored. It is more accountable and translates to the consumer
more effectively. They can take immediate action which means it is a great way of
doing business.”

“People my age have grown up with this technology. As a result I am open to learning
new techniques that assist my business growth as well as taking a long term-view for
clients.”

Chairman of Judges, Michael Kiely said, “Mr Schebesta has never worked for anyone
but himself. He started Freestyle Media while at university and has built it into a
substantial \"digital direct marketing\" agency, with a host of major brands on the
register.”

“He runs an educational outreach program of seminars and articles to teach companies
how to apply direct marketing principles to online marketing. He invents new
techniques. He is making a significant contribution to the industry already,” said
Mr Kiely.

The Award has firmly placed, Mr Schebesta’s Freestyle Media as an established
innovative online marketing agency. Freestyle’s clients include Sanitarium, Qantas
Holidays, Newcastle University, McDonalds Australia, Acer Computers, Dore Australia,
Bausch & Lomb, Amway, Wide World of Sports, Fuji Xerox, Thomson Education Direct,
and Rabobank.

The award was given by the Australian Direct Marketing Association NSW Branch and Mr
Schebesta will now compete for the national award which will be announced on 14
November 2006.

About Freestyle Media
Freestyle Media is a full service online marketing agency specialising in driving
traffic to websites and converting online visitors into purchasers, enrolments and
enquiries.

Services include Online Marketing Strategy, Website development, Email Marketing,
Banner advertising, Search Engine Marketing and Media buying and planning.




Web Site = http://www.freestylemedia.com.au

Contact Details = fred.schebesta@freestylemedia.com.au
G7 / 1-15 Barr Street Balmain NSW 2041
Phone: +61 2 9818 7300 | Fax: +61 2 9818 7380

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