Press Release Summary: New FireFly® Digital Light-up Thermometer From Dr. Fresh® Offers a Fast, Fun Take on Taking Kids’ Temperature
Press Release Body: (Los Angeles, CA – date) – Digital thermometers have all but rendered their old-fashioned glass and mercury counterparts obsolete, and parents gratefully rely on their safety and accuracy. To kids, however, a thermometer is still a thermometer and can still be an object of dread. Thanks to new FireFly® Digital Thermometers from Dr. Fresh®, kids and parents can now literally lighten up an anxious moment. The thermometer features Dr. Fresh’ signature bright and colorful FireFly character on the end opposite the probe, providing a fun focal point. Most children are already familiar with FireFly from the bestselling light-up toothbrushes of the same name. The FireFly character provides a friendly source of comfort while the thermometer does its job. But even better, the FireFly lights up and flashes when the temperature reading is complete. “Instead of flat character images, which are hard to see when the thermometer is in use, our FireFly character is rendered in 3-D to better engage children who dislike having their temperature taken,” says Dr. Fresh. “Our light-up feature is so popular with kids that we used it instead of the traditional ‘beep’.” FireFly Digital Thermometers contain no glass or mercury and are safe for all ages. Kids and parents will appreciate the fast, ten-second temperature read-out and the large, easy-to-read digital display. The thermometers also feature Auto Memory which displays the last temperature recorded, and come with equipped with a battery as well as a supply of probe covers. FireFly Digital Thermometers retail for approximately $10.99 and carry a lifetime warranty. Located in Buena Park, CA. Dr. Fresh manufactures a host of popular and affordable oral care and personal health products (www.drfresh.com). Dr. Fresh is the creator of numerous innovative personal care products, including the FireFly kids toothbrush, which lights up and flashes for one minute, encouraging kids to brush for the proper length of time. For more information, contact Bliss Ellis or Megan Brown at (323)650-2201 or at lightyearsahead@sbcglobal.net.
2012
