Press Release Summary: Firefly® Mouth-Swoosh™Anti-Cavity Fluoride Rinse Features Light-Up Timer Cap; Alcohol- and Sugar-free Formula is Ideal For Kids
Press Release Body: Brush. Floss. Swoosh. There’s a new verb in the lexicon of good dental hygiene for kids. “Swooshing” is that extra line of defense against cavities that all kids need. It’s done with new Firefly® MouthSwoosh™ Anti-Cavity Fluoride Rinse by Dr. Fresh®, a great-tasting, sugar and alcohol-free mouth rinse that boosts protection against cavities and helps strengthen tooth enamel. Designed to appeal to kids and encourage good oral hygiene from an early age, Firefly MouthSwoosh is bright pink and bubble-gum flavored. But best of all, it features a fun light up timer cap that flashes for 30 seconds – the amount of time kids should keep swishing – or “swooshing” for effective protection. MouthSwoosh is recommended for kids 6 years of age and older and should be used under adult supervision once daily after brushing with a fluoride toothpaste. To use, simply fill the cap to the 10 ml mark, switch on the light, swish for 30 seconds until the light goes out, and then spit out. For best results, wait 30 minutes to eat or drink. Bedtime is the ideal time for swooshing.
“In addition to providing long-lasting anticavity protection, MouthSwoosh can get to hard-to-reach areas a toothbrush might have missed,” says Dr. Fresh. “It is also ideal for children who wear braces.”
MouthSwoosh (SRP $4.99) is the latest oral care innovation from Buena Park, California based Dr. Fresh, and the newest addition to the company’s popular Firefly line, the best-selling toothbrush in Target. Available at mass merchandise stores like Target, Wal-Mart, Walgreens, Big-Lots and www.drugstore.com
Dr. Fresh manufactures a host of popular and affordable oral care and personal health products (www.drfresh.com).
For more information, contact Bliss Ellis or Megan Brown at (323)650-2201 or at lightyearsahead@sbcglobal.net
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